More than a diet
For those seeking out products that are NOT Kosher-Certified, NKC has evolved from a diet into an identity and lifestyle. The NKC community is growing this very minute, and it may just be what you were looking for! A downloadable version of this is available as an Android App at Google Play.
So much of what we all eat and drink is considered kosher under Kashrus religious laws (e.g., water). However, our surveys strongly indicate that no less than 30% of consumers prefer no religious oversight or meddling in the production of the food they purchase, while another 23% expect above-average transparency with kosher seals when this is the case. Sure, kosher-keepers should have access to a kosher market of products, but then those who are not kosher observers should also have reasonable access to avoid kosher certification in the secular retail market. That’s a true respect for religious freedom. NKC is a refreshing new take that offers a fair alternative for hundreds of millions of consumers to “Exercise their Dietary Free Will”
An Introductory Video to The Kosher Question
This may be the only book in the world written on the subject of kosher and halal certification industries, by an author outside the respective religions – Suzanne Bousquet.
Survey Results on Kosher Recognition
First, we surveyed savvy consumers who were members of a popular wholesale club membership where kosher seals reign, then we surveyed the nation on consumer sentiment towards scrutinizing labels. Check out what we found.
Boycotts, Women, and Rioting
The kosher certification business began almost one century ago, and before that there was trouble.
The Daughters of the American Revolution Get Involved!
Believe it or not, the first vocal protest to massive kosher certification in America came from a DAR speech in 1954.
Check out the KosChertified? Infomercial video!
Recent Blog Posts
Most of our blogging is intended to educate consumers of all faiths and identities on the kosher certification industry. Food companies don’t actively promote their kosher certification other than providing a small kosher seal (called a hekhsher) on its label. Our research has shown that these kosher seals average just 10% the size of other common food certification seals, so there’s no wonder that most of us are not “Kosher Aware”!